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Strategy
How to measure product market fit
As we look to challenge ourselves to make the best decisions possible, we often judge our decision making skills on the outcomes we achieved. This isn’t quite right since the outcome itself will always be unpredictable; the results achieved are different to the decision making process which led to a decision being taken. This is known as ‘resulting’ – where you assess the quality of your decision by the outcome it achieved.
How to run Product Strategy Workshops
Practical ways to get the most out of workshops...
Crafting Ecommerce Product Strategies
How the customer lifecycle can help...
Why Products Fail
Agile and the fail fast culture prioritise failing as a means of learning as quickly as possible and moving onto the next experiment. It rewards failure – and actively encourages it as a mechanism to learn what works and what doesn’t. Not everyone is a fan.
How to Think Strategically
A classical definition of strategy applied to...
How to Differentiate Your Product
Fighting the forces of product inertia...
Process
How to Make Cross Functional Teams Work
Getting the most out of groups of...
How to Build Better Internal Tools
Celebrating the product teams nobody's ever...
Scope Management is Product Management
Defining the boundaries of your first iteration...
Component Oriented Thinking for Product Managers
Components mean many things to different members of a modern product team. For a product manager, using components means building reusable pieces of value which cut down future development time and leads to shipping more value faster.
5 Ways to use Post it Notes as a Product Manager
They’re a tech company cliche. And here’s 5 ways you and your product team can use post it notes effectively.
How to Agree Ways of Working as a Product Team
Things feel a little stale. You’re stuck in a bit of a rut. The team’s energy isn’t quite what it used to be. And you’re not able to quite pinpoint exactly what has led you to feel this way. This can – and probably will – happen to all product teams at some point. A ways of working session might be just what you need to get you back up and running, feeling energised and rebooted.
Skills
3 Ways to Develop a Metrics Oriented Mindset
Get yourself into the habit of continuously asking yourself, the product team and the wider business how you will measure feature requests and upcoming product developments.
Writing BDD Test Scenarios
How BDD scenarios can make your testing more...
How to Communicate with Engineers
Why communication with your engineering team is...
SQL Skills for Product Managers
How to get the data you need whenever you need...
The Product Manager’s Guide to Drawing on a Whiteboard
How to become the superhuman who can draw...
5 Essential Business Skills for Product Managers
Products are businesses. A solid foundation of...
Career development
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Resources
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All articles
SaaS Pricing Models for Product Managers
6 ways to price your SaaS product using leading SaaS businesses as inspirationPricing a product is a critical part of product management; it’s rarely something product teams will or should do themselves and will typically involve a blend of product, marketing and...
How to Create a Product Vision Statement
It goes without saying that your product vision should ultimately link back to your product’s overall value proposition. Sure, it doesn’t have to be explicitly obvious that your vision fits within a specific industry domain, but it makes no sense to come up with a vision so random that people feel confused by the mismatch between the vision statement and the company.
5 Visual Design Principles for Product Managers
This summary is for product managers and tech workers with no formal design skills who want to brush up on their design sense and learn some basic design principles, so that they can have more confident conversations when working with design teams.
How to Make Cross Functional Teams Work
Getting the most out of groups of multi-disciplined team members'Cross functional team' is really just a fancy way of saying groups of people with different skill sets working together to achieve common goals. And that’s what business has always been about. Despite...
How to Build Better Internal Tools
Celebrating the product teams nobody's ever heard of The unsung heroes of the product world are the product managers and teams who work on internal tooling and non-customer facing parts of the product stack. Sure, internal tools aren’t necessarily the sexiest thing to...
Scope Management is Product Management
Defining the boundaries of your first iteration using the scope box modelWhere does the scope of a new product feature start and end? For product teams, figuring out where to draw the line that determines what should constitute the first version of a new product or...
Visual Communication templates for Product Managers
Holding people’s attention is difficult. But adding visuals into the mix will help.
The 5 types of Product Differentiation
How to fight your natural instinct to copy othersThe allure of copying competitors The gravitational pull towards copying competitors is real. In crowded markets, the more competitors, the more certain we are that what our competitors are doing must be the right...
Presentation skills for Product Managers
How to excel at the activity we dread the mostSince product managers have no direct managerial responsibilities over team members and no tangible outputs in the same way a designer or developer might be able to say ‘here’s what I built this week’, PMs must instead...
How to Create a Product Content Strategy
Content is perceived as something that can be slapped onto a design at the end of the product development process. But in the best companies, content is the design process, not an afterthought. A product that has invested in heavily integrating both design and content into the overall experience oozes quality. You can feel it.