The 5 types of Product Differentiation

The 5 types of Product Differentiation How to fight your natural instinct to copy others The allure of copying competitors The gravitational pull towards copying competitors is real. In crowded markets, the more competitors, the more certain we are that what our...

Presentation skills for Product Managers

Presentation skills for Product Managers How to excel at the activity we dread the most Since product managers have no direct managerial responsibilities over team members and no tangible outputs in the same way a designer or developer might be able to say ‘here’s...

How to Create a Product Content Strategy

Content is perceived as something that can be slapped onto a design at the end of the product development process. But in the best companies, content is the design process, not an afterthought. A product that has invested in heavily integrating both design and content into the overall experience oozes quality. You can feel it.

Product survey 2020

The Department of Product’s 2020 product survey was sent out the survey to our product community of over 10,000 product and tech leaders to find out how the product community is adapting to the new ways of working and to get a sense of what it means to be a product person today.

Technology Skills for Non Technical Product Managers

Technology Skills for Product Managers The most useful technical concepts to understand when working with engineers How technical should product managers be? As with most things in life, the answer to the question of ‘how technical should product managers be?’ is ‘it...

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