Product strategy isn’t simply about clear decision making; before you can even begin to make any decisions about the direction of your product, you need to spend some time in diagnostic mode where you try to build a big picture snapshot of the health of your product.
Product management is concerned with deciding what to build, for who and why. Product marketing is concerned with figuring out the most effective ways of telling potential customers about what’s been built.
Developers are, and always will be, a critical part of product development. Not just because engineers are the ones actually building the products we use, but also because getting the engineering community on board as evangelists for your product can make or break your success.
If you’ve ever had the joys of working in both an early stage startup and a large corporation, you’ll understand the difference between a company with an operating cadence of ‘run’ and a company with an operating cadence of ‘stay afloat before the quicksand of corporate bureaucratic sludge kills you’.
Why accessibility can no longer be treated as an afterthoughtAccessibility is the practice of improving the usability of your products for a broad audience. When product teams hear the word “accessibility” they may think first of people with physical conditions: low...
Why an understanding of how your product is positioned is criticalA key responsibility for Product Managers is to define how their products are positioned in the market. Pricing, user experience, features, performance, branding, customer service and partnerships...
Ultimately, you’ll never know if what you’re going to build will succeed until you’ve built it. But there are some sensible steps to take before committing to building your product that will help you to increase its likelihood of success – and de-risk your likelihood of failure.
As a Product Manager, it can be difficult to justify your own existence. Luckily, earning respect from your peers can be a powerful way to fight off these feelings and misconceptions.
If your company’s success depends on growing effectively, you need to get these things rightWhen a company grows quickly, it undergoes stress. The faster the growth, the more the stress. Structure can make the situation better, but only if it is designed correctly for...
Realising the power of the product management tech lead partnership The composition of any product team will typically include a blend of: Software engineers UX / product design Product management The team may also include a UX content writer, a user researcher or...
Everything you need to know about the component-oriented library“Building applications with React feels like building a Lego car. You use the blocks to build the parts you need, and then connect the parts together one by one to make the car that slides back and...
Negotiation is a fundamental part of a product manager’s life. So it’s probably worth spending a bit of time understanding the different types of negotiation and how you can excel as a negotiator in day to day product management.
Mastering the delicate relationship between the builders and sellersIn my experience, product managers can often be quite snobbish when it comes to sales. I think it’s the cliche of sales people being Wolf of Wallstreet chest thumpers. But sales people don’t (always)...
If you're open to taking risks and love working in a fast-paced environment, Web3 PM'ing may be a good fitWeb3 has become one of the most talked-about concepts today. Just try to count how many times "crypto", "NFTs", or "DeFi" appear on your Twitter timeline. To...
High impact releases deserve high impact release notesDo release notes matter any more? Back in the days when operating systems like MacOS or Windows used to get updated every few years I’d get extremely excited about what this next release might include. Fast forward...
Why running a well managed beta program can be a lot of fun as a product manager There are typically 3 reasons why product teams decide to introduce a beta phase into their product development cycle: To soft launch new products To test new ideas To migrate from...
Why building a shared understanding is critical for building successful productsOne way to guarantee that your product will fail is to create a culture where nobody knows what they’re supposed to be building and why. Engineers build whatever they want, designers have...
Of all the different trends that product managers need to be aware of, technical trends are some of the most difficult, since the space is constantly evolving and no one is ever sure whether a new technology is actually going to become widely adopted, or whether it’s just another flash in the pan.
Equip yourself with the ability to speak confidently about API integrationsAPIs and product management Product managers are not engineers. But there is an expectation that product managers are both technical enough to to have conversations with engineers and to...
How to leverage no code automation tools to make day to day life in product more efficientNo code automation tools are big business, with the sector growing into a multi billion dollar industry over the past few years. But despite the impressive growth in the sector,...
Product Stacks Podcast by the Department of Product. A deep dive into the tools, frameworks and processes used by product managers from top companies.
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